Top Great Lakes Echo headlines of 2011
Much like other news websites desperate for eyes and clicks, we at Echo often abandon creativity for information’s sake when writing headlines.
Search engines have made life easier. But they’ve made life mind numbing for the headline writer. Once a chance to flex his or her imaginative muscle, headline writing has become an exercise in summarizing. Search Engine Optimization (SEO) is exactly what it sounds like – writing headlines and teases that will maximize the amount of people that come to your site. Boooooring.
Humor, wit and obscurity are left to the print people – most of the time. Every now and then if we’re feeling clever, feisty or our editor’s gone for the day, we try to make you laugh or raise an eyebrow.
Here is a list of some of our favorite headlines of 2011:
1.) Volunteers do light housekeeping while lighthouse keeping
2.) Beachcombers experience Lake Superior whale burps
3.) Dog poop fouls Great Lakes air
4.) Growers smell trouble in stink bug invasion
5.) Crooks and cooking grease: Some dump it, others steal it
6.) More federal greenbacks to back more greens in schools
7.) Great Lakes: A ship with no name in search of a captain
8.) Michigan’s oil spill: A scientist gets sucked in
9.) Are you hot? Then you probably believe in global warming
10.) Help us with some of that wisdom-of-crowds-social-media stuff
11.) Invasive but tasty: Great Lakes fish dine on bloody-red cocktails
13.) Lake Erie on Prozac

All Good, and Thanks for being there!
Like or Dislike:
1
0
Good headlines.
Like or Dislike:
1
0
I am giving a round of applause to Brian the Beard Bienkowski for writing so many articles this year.
Like or Dislike:
0
0
Leave your response!
Special Reports
Recent Comments
“http://readme.readmedia.com...”
Congress considers limiting states’ ability to regulate ballast water
“In Michigan the Republicans make sure the manure zombies remain in the waterways on behalf...”
Keep the undead out of your drinking water
“Kara: Michigan has more Great Lakes shoreline than the other seven...”
New Year’s resolution: There are only five Great Lakes states
“I’m pregnant and my OB/GYN told me not to eat ANY Michigan or...”
Mercury in newborns likely from mothers eating contaminated fish
“Frankly, I would much rather see deer starve in a severe winter...”
Mild winter helps Upper Peninsula deer find food, avoid predators
News archive
Submit a story
Great Lakes Tweets
Interact
Other Resources
Most Commented
Who We Are
Great Lakes Echo is a project of the Knight Center for Environmental Journalism at Michigan State University.
Additional content provided by MSU's Capital News Service.
Technical assistance by MSU's Department of Telecommunications, Information Studies and Media with support from the Michigan Agricultural Experiment Station.